Optimize Your Brand

PacWest Solutions offers graphic design services to enhance your current branding and marketing communications strategy.

Branding and Identity
The first step involves reviewing your current strategies and materials and outlining your goals and objectives. Once defined, we will develop a strategy to obtain those targets.

• Analyze & define market
• Focus on strategies to attract your target market
• Review current corporate materials
• Develop a company identity and logo
• Create a comprehensive brand and style
• Package elements into a corporate identity guide

Corporate Materials and Collateral
The design department will assist you in developing sales literature and other marketing materials that clearly express your brand in a consistent and cohesive style. We produce all collateral with an eye toward maximizing the impact of the message and ensuring a unified look. Types of collateral include:

• Business Cards
• Company flyers and brochures
• Newsletters
• Postcards
• Catalogs
• Corporate file folders
• Corporate sales guides and manuals
• PowerPoint master slides
• Internal operations manuals and literature
• Information Graphics

Marketing for Special Events
In addition to the daily corporate branding requirements, special events offer a unique opportunity to promote your company and reach new audiences. All elements are created in accordance to your brand style and may include:

• Press kits
• Press releases
• Event advertisements
• Flyers
• Marketing advertisements

Web Design and Interactive Media
An online presence is a vital element of your corporate strategy and creates an interactive environment to reach your clients. Digital services include:

• Website architecture and design development
• Static website programming
• Online graphics and Flash video
• Synchronization of social networking sites
• Website optimization tips and techniques

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